2009 Tour - A short lived success?
Recognizing the opportunity to become host to a top tier professional cycling race, Missouri delivered with the 2009 Tour of Missouri and stole the attention of cyclists and supporters world-wide.
As two versions of the race were gradually built up, the tour of the show-me state began to be seen as one of the top among the nation. Then the 2009 edition catapulted its success to the international level. Competing with the traditionally deep Tour of Spain, which occurred over the same week, the Missouri stage race was still able to entice top caliber riders. In fact, several of the most prominent international pro teams - Columbia HTC, Astana, Saxo-Bank, and Garmin-Slipstream split their teams so to have riders in both competitions. And as it turned out, their best raced in the Midwest.
Props to the fans of the great state of Missouri, the hardworking race organizers, the tenacity of Lt. Governor Peter Kinder, and funding from the Missouri Department of Tourism for pulling off such a feat. Their efforts put the foundation in place for the race, which turned out to be a compelling sporting event.
From the get-go, the race was full of exciting sprint finishes, grueling breakaway attempts to out power the almighty peloton, and the dreadful crashes that left spectators gasping and wondering how the rider was able to pedal onward.
Pure bicycling bliss. That was presented in this year’s tour. Everything you could possibly want out of a stage bike race, set in the rolling hills of Missouri.
It was visible in the downtown streets of both St. Louis, Mo. and Jefferson City, Mo. that the riders were motivated by the energy of the supportive fans that crowded the courses. Though the inspiration didn’t end there.
The fans, too, were striving off of the intensity of these bodily-ruthless professionals. Both sides of the streets in each of the towns were packed several people deep along the final 500 meters of each finishing stretch. Goosebumps shot down up arms of the thousands of fans when the lead vehicles passed, giving warning that the peloton was near. As the colorful wave of riders sprinted its way down the street, countless names and cheers were chanted and yelled. Most in support of the riders, but also echoing were the direction and strategies from the Monday-morning-quarterbacks (or should it be said ‘cyclists’) who felt the need take the team manager role. Some stood in tactical spots along the route so to scramble for a water bottle when thrown by a rider. Supporters of all ages watched in awe as they were passed by the massive group of over 100 bikes; they then stood through the swift breeze pushed off on the crowd as peloton sliced through the air.
It was a thing of beauty.
Considering my background as a cyclist, Lance Armstrong idolizer, faithful Livestrong supporter, and a sports writer, it’s no surprise that I quickly became an advocate of the Tour of Missouri. For a guy like me, convincing was hardly necessary; what’s not to like about an event that would bring in high level professionals to race upon the same roads which I train? It was the other five million people of the state that needed to be persuaded to support this race that was funded by government dollars.
Some had their opinions, contrary to those of the cycling community. And that’s ok. In fact, it’s the common median we need to take this race to the next level. People would rather see their tax dollars spent on other expenditures, and that’s where the 2010 edition of the tour begins and ends. It’s also where sponsorship needs to step in. Sponsorship is going to be a vital part in keeping this great race alive. On both the local and national level, it’s necessary that businesses, especially those already associated with major league sports, chip in and help set the tone
Missourians should cherish the opportunity they have in front of them – a star-studded race that could grow deep with tradition over the blacktops of our state. Businesses need to unite and seize the marketing opportunity that lay on their doorstep; becoming a big time emblem for what has become and could continue to be a major international event.
I would love the opportunity to cover this impressive race again in 2010. I can only hope that my fellow Missourians and many race supporters embrace the chance to take the necessary steps and make the essential contributions needed to keep this race around.
Missouri has something special in the tour; as a state we need to unite as the peloton and chase down the problem-breakaways of dollars that may ruin this great race. If we can show Missouri that the state needs the Tour as much as the Tour needs it, triumph and victory will be at the hands of everyone in the race.
And the Tour of Missouri will continue to roll strong.
By Tour of Missouri Correspondent Tyler Peeples

